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About Us — STERN

Who We Are

The STERN
Story

A proudly South African aesthetic technology company, built on passion, expertise, and a deep commitment to the medical aesthetic industry since 1998.

STERN Story
1998 Est. South Africa
Our Story

Built on Passion,
Grown with Purpose

In 1998, Ian Ziervogel visited Italy with an open mind. He met the owner of Sternlaser Italy, and a partnership was born that would shape the South African aesthetic industry.

Sternlaser grew from a small partnership into a full team of experts across technical, marketing, training, and administrative fields. While Sternlaser Italy has since ceased to exist, STERN South Africa continues to thrive, a testament to Ziervogel's vision and determination.

Today, STERN's mission is to offer the latest quality aesthetic technology to the South African market, backed by world-class education and technical support. From a comprehensive product portfolio to hands-on training, STERN is the complete solution partner for aesthetic practitioners.

What Drives Us

Our Values

The principles that guide every decision, every relationship, and every product we bring to market. At STERN, these are not aspirations. They are the way we work every day.

01

Community

We place a strong emphasis on building relationships and creating a genuine sense of community, amongst our team, our suppliers, and our clients.

02

Kindness & Empathy

Kindness, respect, and empathy guide every interaction. These are not just words. They are the foundation of how we do business every single day.

03

Growth & Harmony

We prioritise our current and future relationships and aim to grow in harmony — sustainably, thoughtfully, and always with purpose.

Our Mission

What We
Stand For

"To offer the latest and quality aesthetic technology to the South African market, backed by education and technical support." STERN Mission Statement
The People Behind STERN

Meet the Team

A dedicated group of specialists committed to supporting your practice at every step, from product selection and training to technical support.

Kleoni Hendriksz

Kleoni Hendriksz

Product Specialist & Country Equipment Trainer

Sera-Rose Harper

Sera-Rose Harper

Product Specialist & Country Skincare Trainer

Ruben

Ruben

Warehouse & Technical Assistant

Dirkie Oosthuizen

Dirkie Oosthuizen

Area Manager

Estie Smuts

Estie Smuts

Administrative Coordinator

Dourina Ritschewald

Dourina Ritschewald

Product Specialist & Regional Trainer

Soné Muller

Soné Muller

Administrative Coordinator

Doreen Banda

Doreen Banda

Administrative Assistant

Ike Sebati

Ike Sebati

Technician

Ulrike Spies

Ulrike Spies

Product Specialist & Regional Trainer

Work With Us

Ready to Elevate
Your Practice

Explore our full range of aesthetic technology solutions and discover how STERN can support your clinic with world-class products, training, and technical support.